The World is Mobile, But We Shouldn’t Forget The Physical Experience

World Is Mobile

Ten years ago nobody would say that mobile devices would play such a critical role in the way we interact with each other. Today, that’s a given. Not only that, but mobile devices are displacing desktop computers.

According to the New York Times, in 2012 people spent 63% of their time online on desktop computers and 37% on mobile devices, including smartphones and tablets.

The most visited sites (not surprisingly) are Google, Yahoo, Microsoft, Facebook and Amazon. However there were a few surprises from younger, smaller Web companies: Tumblr, Spotify, Dropbox, Etsy, BuzzFeed, JustFab, SoundCloud and BusinessInsider.

People do spend a lot of time not only navigating but also using apps. In fact, according to, the average smartphone user spends 667minutes a month using apps. Yes… that’s over 10 hours a month.

iPhone and Android owners use an average of 15 apps, whereas BlackBerry owners use an average of 8.

Without underestimating this whole phenomenon, it would be interesting to take into account the effects mobile has on real life interactions.

Yes, it’s true that mobile is BIG, but we shouldn’t forget that what makes it special is precisely the ability to change the way we interact with real people, in real life. No screens and buttons in between, just face to face.

That’s why at Lisbon BIG Apps we urge participants to develop apps that will change the lives of people in Lisbon .

True game changers are those apps that will leverage real human interactions.

Ready to register your BIG idea?

Source: GameStorming and Bits

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